Tuesday 20 March 2018

How effective is the combination of your main product and ancillary tasks? Part 5

The combination of my main product and ancillary tasks is effective because of the use of synergy. Throughout my tasks I have used the same fonts, colours and actors. The theme of our music video calls for pastel and muted colours, this is reflected in my ancillary task with pale violet being my main feature colour.

Social media is the most effective way to advertise for my music video. This is because of my target audience and their frequent use of the internet and more specifically social media. The music video could also be advertised on TV during a show that is popular with our target audience, for example this could be a show like holly oaks.

The website link on my main product and ancillary tasks give the audience a sense of ownership. Through this link the audience can find out more about the artist, more songs or music videos and behind the scenes footage.

I have used various platforms to present my work, this is because my target audience respond better to information that is presented in a more visual way. My blog is online as this is easily accessible to my target audience as stereotypically they are more inclined to use mobile phones or computers.  

During this process of creating my main product and ancillary tasks I have advanced my skills in Photoshop, I have used effects such as colour manipulation, saturation, drop shadow and cropping to edit my photos. I have also advanced my skills with premier pro and when using hardware such as cameras and tripods. I have learnt how to film shots that are pleasing to the audience and effective in the narrative.

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